Home Innovation WHY CHOOSE VIRUInnovative by natureResearch, implementation, investment in new technologies and quality are the pillars that allow us to stay at the leading edge.Innovation is a value inherent in our development policy, thanks to which we periodically introduce new products and packaging to the world market.In collaboration with distinguished chefs and outstanding technical expertise, we create new products and invest resources for the improvement of our processes, capabilities, machinery and facilities.We work to create!Research and DevelopmentThe knowledge that sets us apartWe have an R&D team focused on the continuous improvement of our products and the development of new lines to meet the needs of our customers.In our Centre for Innovation, new ideas are transformed into innovative products with high value added, thanks to the ingenuity of our people and the perfect synergy between technology, processes and knowledge.Pilot PlantLocated in the R&D Centre, the pilot plant is equipped with cutting-edge technology that allows us to design optimum processes for new products and improvements to the current processes with a performance similar to what we will get in the facilities.Centre for InnovationThe R&D Centre has a laboratory for analysis, preparation of samples and a culinary centre where we perform the sensory and physico-chemical tests of raw materials and supplies and for the development of new products by international chefs.Culinary solutionsThe ideas that transform usEach year, our team of chefs develops more than 100 new products and recipes inspired by world cuisine for prestigious international brands. We have developed over 2,000 recipes.Variety of ingredientsThanks to the great variety of crops planted in our quality fields, we can combine flavours in our products according to the tastes of each client.Culinary CentreOur team of chefs is focused on creating healthy and nutritious recipes always with the aim of providing healthy solutions to our consumers. With their knowledge and experience they turn the most complex culinary ideas into a reality.InnovationQualityIntegrated Managment SystemCertificationsEthical Line